Fashion as Therapy: How It Can Influence Our Mood

The Power of Clothing in Psychology

Every garment, outfit, and look we choose reflects our identity and how we perceive ourselves. You've probably heard of the theory of enclothed cognition. It suggests that clothing influences our attitude and emotions. Have you ever felt more productive when wearing a formal outfit or more relaxed when dressed in comfortable clothes with soft textures? This happens because we send signals to our brain about how we should behave.

A study from the University of Hertfordshire found that people who wear clothes they feel comfortable and confident in maintain a better mood and perform better in their daily activities.

Colors and Emotions

The color of the clothes we wear also affects our emotions. Color psychology tells us that each shade can evoke different feelings and moods. In fact, we often unconsciously select colors that reflect the energy we want to project or how we feel at that moment.

Our environment, culture, and personal experiences influence how we perceive colors. However, in general, certain feelings are associated with each hue. Red increases energy and confidence. Blue conveys calm. Yellow is linked to joy and creativity. Green generates a sense of balance and tranquility. Black is associated with elegance and power. White reflects mental clarity. So, next time you stand in front of your wardrobe to choose a look, pay attention to colors and how they can influence your mood.

Light and fabric textures also play an important role. Vibrant tones and textured garments can bring dynamism and vitality, while soft colors and lightweight fabrics convey calm and serenity.

Color not only affects us but also influences how others perceive us. A look with bold colors can project confidence and charisma, while neutral tones reflect elegance and sophistication. Now that we understand the impact of color, we can use it to our advantage to communicate what we want to express.